In the interest of practising what I preach, I’d like to share with you a project I’ve implemented at work involving Foursquare.
RSPCA Australia has a scheme called Choose Wisely:
Choose Wisely businesses serve humanely produced eggs, chicken or pork (or all three) at a Gold, Silver or Bronze level, depending on whether they use them in [...]
When adding online and social media into the traditional communications and marketing mix, it’s easy to be swept up in the technology. Because online can provide us with so many metrics, it’s easy to forget you’re dealing with people, not numbers on a spreadsheet or fancy graphs in an analytics package.
Numbers are nice. But [...]
Reading Trendwatching.com’s Top 10 Consumer Trends for 2010 got me thinking about how nonprofits could potentially be taking advantage of these this year.
The trend of Embedded Generosity, where “consumers will continue to respond well to products and services which have a charitable component” is a trend that many nonprofit marketing departments are already aware and [...]
I put the call out on Twitter the other night to see if anyone would be interested in an Australian social good podcast, and had some positive feedback, so I’ve been thinking about how such a podcast could be run. Here’s some initial thoughts to get some ideas flowing:
Motivation – Why start a social good [...]
This week saw the wider public gain access to Twitter lists, and the posts have been rolling in about how nonprofits can incorporate Lists into their social media strategy:
Geeking For Good: How non-profits can take advantage of Twitter Lists
Amy Sample Ward’s Version of NPTech: Twitter Lists for Nonprofits
John Haydon: Why Twitter lists are huge for [...]
Early-bird registrations are now open for the 2010 Nonprofit Technology Conference to be held in Atlanta on April 8-10.
I am really keen to go, however, there’s one problem. I need help getting there! The cheapest return flights to Atlanta cost $1970AUD, and the earlybird conference registration is $559USD. As the AUD-USD exchange rate is quite [...]