Foursquare in practise for nonprofits

In the interest of practising what I preach, I’d like to share with you a project I’ve implemented at work involving Foursquare.
RSPCA Australia has a scheme called Choose Wisely:

Choose Wisely businesses serve humanely produced eggs, chicken or pork (or all three) at a Gold, Silver or Bronze level, depending on whether they use them in [...]

3 Homegrown fundraising campaigns you should know about

Today I’d like to highlight a few projects created by some social changemakers doing good for the Australian community.
Riding4acause

Site: Riding4acause.org
Twitter: @Riding4acause
Facebook: Causes page

Riding4acause is a project by to raise awareness for male depression by 3 guys riding motorcycles. Their goal is to raise male depression – which is suffered by 1 in 8 men worldwide. [...]

Keeping it real

When adding online and social media into the traditional communications and marketing mix, it’s easy to be swept up in the technology. Because online can provide us with so many metrics, it’s easy to forget you’re dealing with people, not numbers on a spreadsheet or fancy graphs in an analytics package.
Numbers are nice. But [...]

Is Foursquare the next big thing for the Australian nonprofit space?

Without a doubt, Twitter was the service that had Australian nptechies really excited last year. I think this year, Foursquare may just be the “next big thing” as it has finally been made available everywhere. Here’s a few scenarios for how Foursquare could work for nonprofits:

Op Shops – Everyone loves picking up a bargain at [...]

Leveraging 2010 Consumer Trends

Reading Trendwatching.com’s Top 10 Consumer Trends for 2010 got me thinking about how nonprofits could potentially be taking advantage of these  this year.
The trend of Embedded Generosity, where  “consumers will continue to respond well to products and services which have a charitable component” is a trend that many nonprofit marketing departments are already aware and [...]